Successful work winning in the built environment’s a function of your capability level in business development, marketing and sales. ...
Over the years, I’ve witnessed how marketing’s perceived and delivered. My mantra is to make marketing accountable, to clearly articulate Return On Investment and enhance customer experience.
I have a passion for building market-leading brands and driving brand-led growth for companies that place customers at their heart, as I see this as being imperative for a successful business in today’s marketplace. I build propositions around customers’ needs and craft data-driven marketing strategies. In my role as Marketing Director, I work very closely with both the Brand and Sales teams, and I’m responsible for the business’ ‘Go To Market’ strategy.
I’m an avid sports fan – in particular, football and Manchester United (don’t hold it against me!) Like most, I battle with going to the gym, and love spending time with my two young children.
“Float like a butterfly, sting like a bee.”